FRITO-LAY // MY JOY
Amplifying diverse creative voices in front of and behind the camera.
To celebrate the various expressions of joy, Frito-Lay launched the My Joy campaign featuring talented creators of Black, Latino, and Asian heritage while marking their ongoing commitment to invest, represent, and amplify diverse creative voices.

Creator Talent:
@brianagreen
@mnsantanatattoo
@forsythfireescape
@colormecourtney
@officialdjlex
Candice Drakeford © 2025. All Wrongs Reserved.